Children Are Interesting Little Humans - 1149 Words

Children are interesting little humans. The prejudices and malice of society are hindered by the infant innocence, to such extent, that children do not comprehend what they say. Philosophy describes children as tabula rasa, meaning their minds are like blank slates. However, being blank slates can be a nuisance because children learn anything, despite the morality of what they are taught. The author, uses the characters from the story to portray the development of children’s mind and innocence. The girls’ attitudes change as the story progresses from ignorance, hatred, groupthink, to coming of age. Packer begins by describing the arrival of the white girls of Troop 909 to the Crescendo Brownie Camp, â€Å"They turtled out from their bus in pairs, their rolled up sleeping bags chromatized with Disney characters† (Packer 1). This suggests, that the African American girls see the white girls as graceless human beings. With this in mind, Arnetta, the leader of the African American brownie group begins to make negative comments about Troop 909, â€Å"Caucasian Chihuahuas† (Packer 2). The Brownie Girls are in fourth grader, thus, their vocabulary is not very extensive. Therefore, the complexity of the words they use as insults ware not completely understood by any of the girls in the group. Their unfamiliarity with the advanced vocabulary and the incorrect use of such, shows the girls’ unawareness of the actual significance of the supposedly terrible insults. To put it another way, theShow MoreRelatedThe Fairy Story Of Briar Rose898 Words   |  4 PagesScaring children is about assisting them to cope with, or comprehend their own fears. Although the task is not easy, various authors have managed to strike the balance where the scary and fairy tales evoke the feelings helping children explore fear, grief, anxiety and even imaginary happiness. Children usually go through various types of fears in their development stage, and the dread they experience in most instances is normal. Also, most of the children outgrow their fears. According to RobertsRead MoreWhy Should A Teenager Waste Their Time?1138 Words   |  5 Pagessocial media, iPhones and middle school drama. Now, imagine putting yourself in Craig Kielburger little thirteen year olds shoes. A teenager who learnt about one kid suffering from child labour decided to make a change, he decided to create a campaign that would bring awareness to child labour and put a stop to it. Craig Kielburger`s book, Free the Children is eye-opening, educating and incredibly interesting; it brings aware ness about child labour to the reader and allows the reader to become more considerateRead MoreThe Evolution of Language1707 Words   |  7 Pagesof Language The study of language is very intriguing once you start looking a little farther into it. I read through many books and sources to help make the history of language a little more clear and found many interesting ideas. I found that something as simple as the way you use your hand could shape the brain, language, and human culture (The Hand). I also found many sources on human evolution; and digging a bit deeper into this area showed me many thoughts and ideas I never evenRead MoreReflection For Lord Of The Flies708 Words   |  3 Pageswhen we take it to the extreme. Use children, to reflect human purity in its youngest state. It presents us with the idea that regardless of your age or education, you can go to a degree of total dehumanization, given the correct circumstance. The book begins in a plane crash, which falls on a desert island, the only survivors are about 30 children between 5 and 12 years old,, British students evacuated during the war. The groups are clearly visible, the little ones, or â€Å"littluns† who are hardlyRead MoreAcquiring the Human Language-Playing the Language Game1035 Words   |  5 PagesVideo Viewing Guide for â€Å"Acquiring the Human Language-Playing the Language Game† (in the Human Language Series) (Preview these questions before you watch the film. Take notes as you watch the film, then answer on a separate paper.) 1. What arguments in support of language as an innate ability are brought up in the film? This video is about a great mystery; how do children acquire language without seeming to learn it and how do they do so many things with so little life experience. 2. Explain the ambiguityRead MoreAcquiring the Human Language-Playing the Language Game1025 Words   |  5 PagesViewing Guide for â€Å"Acquiring the Human Language-Playing the Language Game† (in the Human Language Series) (Preview these questions before you watch the film. Take notes as you watch the film, then answer on a separate paper.) 1. What arguments in support of language as an innate ability are brought up in the film? This video is about a great mystery; how do children acquire language without seeming to learn it and how do they do so many things with so little life experience. 2. ExplainRead MoreAnand Smilansky : A Developmental Theorist Who Has On Children s Learning1524 Words   |  7 Pagesbecause this is the time where children start to understand their surroundings and imitate what they see others doing. The research on play focused on sociodramatic play and the impact it has on children’s learning. In Smilansky’s book ‘The Effects of Sociodramatic play on Disadvantaged Preschool Children’, she says that â€Å"†¦a form of voluntary social play activity in which preschool children participate†. Sociodramatic play coincides with dramatic play where children engage in a social setting. SociodramaticRead MoreAnalysis Of Aldous Huxley s Brave New World 1674 Words   |  7 PagesAldous Huxley places an individual with conservative values into a future society. John, the protagonist is raised on a salvage reservation, where there are little technological advances. The world outside the reservation is much different, children are manufactured, and drugs and sex are daily activities. There are no strong emotions, desires and human relationships, instead pleasure replaces these things. The reader can instantly see that John’s traditional views (views that we see are traditional) areRead MoreRace Culture Diversity - Reflections on Issues Relating to the Traveller Community and the Portrayal of Minority Groups in the Media1733 Words   |  7 Pagesissues have been introduced and discussed in regards to race, culture and diversity, and their impact on children and society. In the attached journal I have recorded some of the subjects we discussed in group sessions such as: British Empire Legacy, Equal Opportunities, Post Code Culture, Ethnic Minorities, Sex Education, Legislations, and the Traveller Community. I have also included other interesting issues that I came across and thought to be relevant to this module. For the purpose of this reflectiveRead MoreSociology Of Our Times By Diana Kendall And The Meaning Of Sociology By Charon And Vigilant1053 Words   |  5 Pagesethnicity and another about how children who are born immigrants having to learn how to adapt to their â€Å"normal† identity in society. Other topics of prejudice, discrimination, and sociological perspectives were interesting and helped gain more knowledge about the chapter. In Sociology in Our Times, Kendall informs us about race and how it is defined in the world. Some recognize the term race to identify someone’s color of skin, religion, nationality, or the entire human species. But social scientists

Graduation Speech College Education - 928 Words

Going to college can be a very rewarding experience for a traditional, or non-traditional student who wants to go back to school. More money on a paycheck can be a reason why someone would want to presume their education. Another reason why someone would want to go on to college would be to increase their intellect so they can be more sophisticated in life. Someone might also want to further their education because college teaches your life skills. A college education can be very rewarding for a traditional or nontraditional student by making more money, more intellect, and learning life skills for the world. A college education will make much more money than a high school student. The statistics of a high school graduate making a yearly salary compared to a college graduate are very different. People with a bachelor’s degree make 84% more over a lifetime than high school graduates. In 1999, the premium was 75%, according to a study. High school graduates can make $2.2 million over their lifetimes as general and operations managers. College graduates who become chief executives or legislators can haul in $4.5 million. Physicians and surgeons rake in nearly $6 million (Hsu). At one point in time a president named Jefferson wanted a person to increase their intellect by completing college. A small portion of people still want to not only make more money, but increase their knowledge. A college education helps you acquire a range of knowledge in many subjects, as well asShow MoreRelatedGraduation Speech On College Education1666 Words   |  7 Pagesyears of college, or work hard for the rest of your life.† What he meant, was that if I pour all my effort and hard work into achieving a degree during the four years I am in college, I will most likely live comfortably the rest of my life, as opposed to not having a college degree; breaking my back every time I go to work. However, the college life has many elements that prevent it from being a piece of cake, elements consisting of society s views of college. Attaining a higher education becomesRead MoreGraduation Speech : College Education1689 Words   |  7 Pagesthan ever that having a college education is an unavoidable requisite in order to better ourselves. Every year thousands of students graduate high school and start to enroll in college. Another key factor in the decision towards obtaining a college degree is the example the young student saw at home; however, not all of the young students entering college come from a family with college graduate parents, which can play as a huge motivation in their path toward their college degree. Many people seeRead MoreGraduation Speech : College Education1326 Words   |  6 PagesA decade or two ago, a college education was considered more so a privilege rather than a choice. Today, our society takes education for granted by opting out of it because of the expenses, the stress and many other reasons that comes with going to school. Is a college education still worth having? Arguments will continually arise that it is no longer needed to be successful in today’s world. However, research and statistics continually prove that having one will remain far more beneficial than notRead MoreGraduation Speech : College Education963 Words   |  4 PagesWhat a college education means to me? It means pride, determination, and opportunity. The pride I have in knowing that even though I have had many setbacks and faced many challenges that I was able to overcome them and achieve one of my greatest accomplishments working toward a college degree. My determination allows me to wake up every day and even though it is not going to be easy to work, I will make sure I am able to study and complete all my school work. An opportunity, I am in no way ashamedRead MoreGraduation Speech On College Education1229 Words   |  5 PagesCollege Education After graduating high school, several students decide to go off to college while many others find want to take a break from school, then continue later on. Sometimes, there are people that have entity approach intelligence where they believe that college is not for them and therefore find something else to do, so they look for jobs and decide to work. They believe that if they try to get into this new environment, they will not even achieve anything; therefore, they do not evenRead MoreGraduation Speech : College Education895 Words   |  4 Pagesheard was the word college. From the old days of kinder garden and especially up until senior year of high school my entire life revolved around what college I wanted to go to. I believe that most people see a college education as a luxury, a grand accomplishment. There’s many different type of colleges to go to; community college, state universities, and so on. For me, the biggest thing is not where I go to college. For me, the big gest thing is simply to finish my college education and be able to walkRead MoreGraduation Speech : Becoming A College Education860 Words   |  4 PagesBy taking the first step and acquiring a college education I am beginning the next necessary phase towards a rewarding future. This process is indispensable in providing a means to a lucrative future for me, or anybody for that matter, who is determined to stay focused and complete the work required. By choosing to continue on to four year degree, my college education will provide me with many opportunities and clear the path towards financial security, independence and self satisfaction upon completionRead MoreGraduation Speech Over College Education Essay1686 Words   |  7 PagesOver the years, there has been a great deal of debate over college education and it’s worth to society and the students who is currently contemplating where they should go or not. In addition, the question of cost, and just how expensive college has become over the last decade has come to attention. It is clear that Americans and important figureheads have argued over whether the benefits of attending college outweigh the benefits of just high school diploma or another type of post-secondary schoolingRead MoreGraduation Speech : A Rite Of Passage1527 Words   |  7 PagesFor many adolescent individuals in America, graduation is considered a rite of passage. Often, Americans couple graduation with a celebration of opening a new chapter of their life. Specifically, transitioning from a high school student to a graduate. In this essay I will explain what a rite of passage is and what graduation is. Also, I will discuss how graduation is approached as a rite of passage in my culture, and what celebration in regards to graduation looks like and means to many. Almost allRead MoreAnalysis Of Graduation By Maya Angelou960 Words   |  4 PagesEssay on â€Å"Graduation† by Maya Angelou Racial segregation was very dominant in the United States in the mid nineteen hundreds. This is the time that Maya Angelou was graduating from the eighth grade in Stamps Arkansas. The theme of racial segregation is well shown by the how different the schools of the African-Americans was compared to that of whites in the essay â€Å"Graduation† by Maya Angelou. In the essay the Angelou points out that Lafayette County Training School didn’t have a lawn, hedges, tennis

The Death Penalty Of The United States - 948 Words

The death penalty is a huge controversy in the United States. There are many different feelings regarding the death penalty. Some feel like it is the easy way out for people who have committed heinous acts, and others feel like it is the perfect justice for those individuals. An argument made by the website ListVerse explained, that people teach their children not to steal, or commit crimes because they will be sent to prison and punished (ListVerse). Completing their argument, the same website also explained that if the same child, who was taught not to commit crime, commits murder, and is sentenced to the death penalty they are taught nothing (ListVerse). It is important that the criminal justice system not only serves justice, but also deters people from committing the same offense. On the opposing side of the argument, the website Phil for Humanity explains the importance of the death penalty. Phil for Humanity points out how expensive it is to house inmates, and that these indiv iduals are extremely dangerous to society (Phil for Humanity). This paper will discuss the pros and the cons of the death penalty in greater detail. There are many pros and cons to the death penalty. Some find it hard to believe that the United States would command a person executed for killing another human being. According to the article The Impact of Information on Death Penalty Support, Revisited, â€Å"Deterrence is a common reason provided by death penalty proponents of why they supportShow MoreRelatedThe United States Of The Death Penalty894 Words   |  4 PagesThe United States of America has been influenced by the Britain’s use of death penalty when Europeans first settled into the new world. Majority of the states still carry out executions, and there are hundreds of people that are on a death row sentence. The National Coalition to Abolish the Death Penalty, and Criminal Justice Legal Foundation are two opposing organizations. The NCADP is against the death pena lty while the CJLF is for the death penalty. The National Coalition to Abolish the Death PenaltyRead MoreThe Death Penalty Of The United States1733 Words   |  7 Pagesanswer? Then why is there such thing as a death penalty? Excessive bail shall not be required, nor excessive fines imposed, nor cruel and unusual punishment inflicted. This is what is stated in the 14th amendment of the Bill of Rights. So why is there still a death penalty in the United States? The first laws created towards the death penalty go as far back as the Eighteenth Century B.C. in the Code of King Hammaurabi of Babylon, which allowed the death penalty to be carried out for 25 different crimesRead MoreThe Death Penalty Of The United States1520 Words   |  7 PagesThe use of the death penalty in the United States has always been a controversial topic. The death penalty, also known as Capital Punishment, is a legal process where a person is put to death by the state as a punishment for a heinous crime. The judicial decree that someone be punished in th is manner is a death sentence, while the actual enforcement is an execution (Bishop 1). Over the years, most of the world has abolished the death penalty. But the United States government, and a majority of itsRead MoreThe Death Penalty Of The United States1746 Words   |  7 Pagesanswer? Then why is there such thing as a death penalty? Excessive bail shall not be required, nor excessive fines imposed, nor cruel and unusual punishment inflicted. This is what is stated in the 14th amendment of the Bill of Rights. So why is there still a death penalty in the United States? The first laws created towards the death penalty dates back as far as the Eighteenth Century B.C. in the Code of King Hammaurabi of Babylon, which allowed the death penalty to be carried out for 25 different crimesRead MoreThe Death Penalty And The United States3694 Words   |  15 PagesThe death penalty, as we know it today, didn’t exist in the United States until 1976. However, the American penal syste m has incorporated capital punishment since the earliest settlements were founded in the early 1600’s. The first recorded execution in the United States occurred in 1608 in Jamestown, Virginia when Captain George Kendall was executed just one year after the Jamestown settlement had been established after he had been convicted of being a spy for Spain (Part I: History of the DeathRead MoreThe Death Penalty Of The United States Essay1631 Words   |  7 PagesUpon completing a forum post in a Sociology class this semester I was given the task to watch a documentary discussion the death penalty in the United States. After watching several short films that include testimonies of the death row exonerate s, I learned of just how easily these innocent people were almost murdered by a system that you and I are funding. The victims go on not only to tell of their own suffering but also the horror that their families endured. Many of them had several executionRead MoreThe Death Penal ty Of The United States2912 Words   |  12 Pages The death penalty was introduced to The United States by Britain. There have been over 14,000 executions in The United States since 1608. In 2011, 36 states held 3,158 inmates under the death sentence. Hanging, firing squad, the gas chamber, the electric chair, and lethal injections are all methods that are and were used in the history of The United States. Many individuals do not realize what the prisoners go through before getting executed. They also do not know whatRead MoreThe Death Penalty And The Safety Of The United States1180 Words   |  5 Pagessystem was made to protect the rights and the safety of the citizens of the United States, It was created to have justice in the United States, But even then it has some flaws. Three of the faults I decided to discuss about are the death penalty, Issues within prison for example; weapons and riots, and high incarceration rates. The death penalty is just one of many faults in the justice system. It is legal in 31 states such as Alabama, Arizona, Arkansas, California, Colorado, Delaware, FloridaRead MoreThe Death Penalty During The United States Essay2246 Words   |  9 PagesThe death penalty in the United States can be traced all the way to early American history when it was under the colonial rule of Britain. Though in early history the death penalty was used for even menial crimes such as burglary, capital punishment in the United States is currently used for only the most heinous crimes, such as first degree murder, rape, treason, or espionage. Because the nation was unified under similar Christian beliefs, there was no question of how death could be the worst punishmentRead MoreShould The United States Allowed The Death Penalty?962 Words   |  4 PagesWith all the jails in the United States being overcrowded with convicts with serious crimes, and doing life without parole. I start to wonder what the impact would be if the United States allowed the death penalty to be used in all fifty states? First, I needed to view into other countries and examine why they still allow to have capital punishment in their country. Out of 196 countries in the world only 58 of those countries still embrace capital punishment. China is at the top of the list that

Philosophy Reflection - 1126 Words

For the past six weeks, I learned how philosophy has influenced the world globally. Learning how not only philosophy, but when human beings voice their thoughts with others, they receive a chance to change the world, even if one person speaks one on one, one person can change the world of one person. My belief in the power of language is strengthened by philosophy. This philosophy course has encouraged me to share my opinions that are not influenced by other peers or older adults, but to deeply reflect and research my beliefs and opinions. Looking at how philosophy has shaped United States, I am granted my gratitude towards the Constitution, and the democracy and freedom we now have, compared to other countries. My views of electronics†¦show more content†¦From my readings to research from Edutopia to literature courses, I have gained a deeper appreciation for language. In order to understand what one is speaking, a person needs to spend time listening to one’s language and before responding must reflect and analyze what the other said and how to respond. If a person wants to love another person they have to listen to their language in order to speak their language, and the core part of learning another language is by listening. According to Joan Blaska, author of The Power of Language: Speak and Write Using â€Å"Person First† the language people use shows one’s bias and prejudices. Beliefs and another’s performance fall under the influence of language. Blaska claimed â€Å" the degree to which children are able to perceive themselves as competent and worthy, or the opposite, is heavily influenced by the verbalizations used by their teachers...Studies have found that labeling of students does affect teacher expectations which in turn affects student progress†. People have heavy influence with their words, because of this, our language must be intentional in a way, that breaks down negative stereotypes and helps one gain empathy as well as seeing others capabilities. Communicating and reading others comments andShow MoreRelatedPersonal Philosophy Reflection Paper1203 Words   |  5 PagesFor the past six weeks, I learned how philosophy has influenced the world globally. Learning that when human beings voice their thoughts with others, they receive a chance to change the world, especially if one person speaks one on one, one personage can change the world of one body. My belief in the power of language is strengthened by philosophy. This philosophy course has encouraged me to share my opinions that are not influenced by other peers or older adults, but to deeply reflect and researchRead MoreA Reflection On My Philosophy Of E ducation754 Words   |  4 PagesMy philosophy of education is that each child is a unique individual who needs a secure, caring, and stimulating atmosphere in which to grow and mature emotionally, intellectually, physically, and socially. A safe environment is very beneficial to a child’s learning. Providing a safe environment will allow a child to expand his or her horizons and feel free to learn new tasks and topics. A vision statement is a public declaration that schools use to describe their high-level goals for the futureRead MoreA Reflection On Nursing Philosophy1289 Words   |  6 Pagesdeliver care to the patients. This paper is a reflection of my nursing philosophy based on my experiences as a nurse on a post-lung transplant step-down unit. Nursing philosophy is an individual’s way of thinking, their belief system or worldview of nursing and their definition of nursing (Kearney-Nunnery, 2016). Thus, my nursing philosophy guides my actions on how I deliv er care to the patients and function in an organization. Personal Philosophy My philosophy dwells on the definition of nursing, accordingRead MoreEducational Philosophy Reflection1539 Words   |  7 PagesBud Stefanski posed us the question about our educational philosophy in the Foundations of Education class. When answering that question, I was 100% progressivism in my education philosophy students should only learn through hands-on experiences and not be forced to sit at a desk and absorb information (Mirah, 2013). After gaining actual classroom experience and learning more about the influencers of curriculum, my educational philosophy has shifted to be more eclectic. I still have a predominantRead MoreA Reflection On Teaching Philosophy961 Words   |  4 PagesA teaching philosophy statement is a document that educators prepare to express their personal ideas regarding the teaching role. Often used as part of the application packet for an academic position and in teaching portfolios for tenure and promotion reviews, teaching philosophy statements all ow educators to reflect on their teaching practices and validate their success in teaching. Teaching philosophies can guide academic nurse educators by ensuring that they are using varied pedagogies that stimulateRead MoreA Reflection On Confucius Philosophy1555 Words   |  7 Pagesperseverance. This paper will focus upon Confucius’s emphasis regarding the process of performing self-cultivation—a life-long process that is arduous and that requires incredible effort and perseverance. The paper will first give an overview of Confucius’ philosophy as it regards goodness to give context to the journey one must follow to achieve it. Then the paper will analyze the following passage in The Analects regarding the vigor and challenges of that journey: â€Å"The Master said, ‘[The task of self-cultivation]Read MoreReflection About Philosophy1030 Words   |  5 Pages Writing in and of itself is a form of art much like playing an instrument, the more you do it the better you will become. Thats at least what my very first writing teacher in school ever told me. I remember sitting down in my fifth grade classroom talking to my friends when our teacher Mrs. Johnson walked into the room and told us all what the class was about. And I truly believe that it was because of her and her teachings that I truly began to like writing. During the year I spent in her classroomRead MoreReflection And Philosophy Paper On Ethics1284 Words   |  6 PagesReflection and Philosophy Paper Michael Odom Institution Affiliation â€Æ' Reflection and Philosophy Paper In my personal and professional life, I have found that I subscribe to Deontology for an ethical theory. However, I did not come to hold this belief through detailed introspection in a moral philosophy classroom. Rather, it was part of the values that were inculcated in me by my father throughout my childhood. In particular, he always insisted on the importance of thinking about my actions inRead MoreMy Reflection On My Philosophy933 Words   |  4 PagesMy teaching philosophy is a reflection of my passion for providing all students with the tools necessary to not only succeed in school but also out in the real world. My passion is a reflection of my experiences as a student and now as a future secondary mathematics educator. From my experiences, I have been able to determine that my teaching philosophy entails three tenets. Students should be ready for the world, no two learners are the same and a great teacher can inspire a student to do the impossibleRead MoreReflection Paper On Philosophy730 Words   |  3 PagesOver these past semester of college, my optimism regarding philosophy and taking a philosophy course has drastically grown. I have always been enthusiastic towards philosophy and willing to take the course; however, it never really occurred to me how influential philosophy actually is. As a result of taking a philosophy class, I have had a plethora of epiphanies and realizations about myself and have had the opportunity to develop my own opinions and philosophical beliefs. In this paper I am going

The Company overview

Question: Discuss about the Company Overview of the Management ? Answer : Introduction: This report is prepared to analyze the communication role in an organization. Communication is crucial for every business. It helps an organization in accomplishing the goal by communicating it with all the employees and motivates them to achieve the target. Communication is the essential element for every organization. Basically, two or more parties exchange their ideas, beliefs messages through this technique. For analyzing the communication benefits, Kellogg has been taken care of. Communication is the most important way of Kellogg to promote its product in the market. From a commercial viewpoint, the main intention of communication is build and maintains a strong relationship with customers so the company could lead to customers to instant brand recognition, future purchase and product purchase. Company overview: Kelloggs is among the largest ready to eat and breakfast food snacks manufacturer. It is offering many breakfast foods such as waffles, cereal bars; meat alternative etc. currently, company is employing around 32,000 people and operating its business sin more than 180 countries. Over the past years, company is continuously enjoying great profits. The brand of the company includes apple jacks, froot loops, Frosted Flakes, corn flakes, Pringles, nutria-grain, cheez-it-eggo, Morningstar farms (Kellogg, 2008). The production house of the company is in around 18 countries. It has been founded in 1906. Over the past years, company is continuously enjoying great profits. The organizational culture is quite strong also. The main objectives of the company are as follows: Balanced Diet Fitness Programs Nutrition Value Responsible marketing Organizational Communication Principle: Formal Communication: Every organization uses this principle of communication to order the employees and take the feedback from them. In this organization, the communication of the information and orders is done in a formal way and according to the organizational structure (CIM, 2004). This communication style has been adopted by the Kelloggs too. Kelloggs organizational structure chart shows that the communication flows downward to upward and vice versa such as upward (manager) to downward (staff0 and staff to managers. Informal Communication: Informal communication is very normal in every organization. It occurs usually unconsciously and naturally within an organization on a regular basis. Casual colleagues and office grapevine are the main example of informal communication. Kellogg is also experiencing informal communication within the business structure (Mintel, 2008). Many of the employees of the company communicate the other department employees or their friends about the information of the company informally. Interpersonal Communication: Online communication and telecommunication is the part of interpersonal communication. This method allows the parties to interact face to face. This technique helps the company to communicate the news or information very quickly (Griffin et al, 2010). This technique is used by the Kelloggs to solve employees issues and motivate them to work effectively and efficiently. Time and cost consumption get reduced in this category. Organizational Culture: Organization culture is a silent network to understand the employees about the organizations standards and norms. An established culture attracts the employees more and helps them to increase their productivity. This communication principle also motivates the employees of Kelloggs to work according to the organizations standards and enhance the productivity. These communication principles are used by every company as the employees could be motivate without any further consumption of cost. Problem: Kelloggs is having a great competition with Kraft and general Mills. The main sectors in which Kellogg is operating are snack sectors and cereal products. General Mills is more close to the Kellogg in relation to competition as the products offered by the general mills are quite similar with Kellogg (Wilcox and Reber, 2016). In terms of global market and size of revenue, the company is on third largest position. Company Net Revenue International Revenue Gross Margin Kellogg $10906 32.6% 44.2% General Mills $11640 15.8% 40.1% Kraft $34356 32.4% 36.1% The above table depict that company is making very low revenue in comparison of other two companies. Kellogg could concentrate on nutrition values, healthier products, balanced diet etc to change the area which is required to make change in the content of product and the promotional and communication campaign in the effort to change the mindset of the customer and influence them that the product offered by the company is a healthier option (Datamonitor, 2008). Organizational Communication Campaign: Communicating a product or brand is a way to ensure that the customers could relate the product like a level that they would relate it with a particular buying activity. It has to prepare in such a manner that it could be recognized by the customer within many products (Putnam and Nicotera, 2009). It must be in a positive manner and also contain a social message that promotes the social needs. The main objectives of a communication campaign are influenced and inform the consumer behavior. Following is the analysis of communication campaign of Kellogg: Advertising: Kellogg is spending approx 12% of total turnover on promotions that is approximately equal to $1.4 billion. Further, the advertising is focusing over many markets for fulfilling the brand objectives. Such as for promoting the product K, Kellogg has spent euro 5 million in a year. The slogan used for promoting this product was Drop a jean Size (De Pelsmacker, Geuens and Van Den Bergh, 2007). Similarly, the other products of the company are promoted with some creativity such as tigers for frosties to attract the children. The communication has at least 27% of total advertising budget (Tench Yeomans, 2009). Kellogg has included the healthy benefits of the products and communicated that any product of it would not harm the child audience. This depicts that the promotions of company in the media is safe and beneficial for the children. Packaging: Kellogg focuses over the packaging to make it more attractive so that younger audience, youth and old audience could attract. The packaging of cereal brands are specially made very attractive and bright for the children. However, company also focused that the packaging must be in such a manner that the healthier benefits of the company could not be harm (Fill, 2006). The packaging of Kellogg product has a depth information about how could the products satisfy the needs and demands of balanced diet and nutrition value. Sponsorship: Sponsorship is the best way to promote the business. For prompting the healthier and balanced diet food, Kellogg currently started to sponsor the fitness events and working as a partner with organizations like YMCA and healthy kids to promote the value of health and exercise for children (Oliver, 2008). This communicates the consumer about the concern of company about the health, benefits of exercise which enhances the fitness within children. Marketing: With the enhancement in technology, the communication campaign has got many significant opportunities to promote the product (Kolter, Wong, Saunders and Armstrong, 2005). However, Kellogg used this online marketing in a great manner to attract and promote the customer and product. The official website of company www.kellogg.com is the main area of promotion. Further, the online presence of the company also helps the company to achieve the objectives such as health, nutrition, balance diet, fitness etc. thus the online marketing of the company is influencing the customer on a great level to buy the products of Kellogg. Brand Identity: The brand name of Kellogg is recognized and associated with the breakfast cereals from many years (Prehofer Bettstetter, 2005). The brand identity has been altered with the health and fitness options to reflect the growing objectives of the company. The new identity of the company is helping it to attract more customers. The promotions of the company have set a brand image in the customer mind in a manner of healthy and diet food. All the other products of the company has targeted very well to the relevant target market. Thus the market campaign of Kellogg is very well to enhance the market share and net profit of the company. Department: PR department stands for public relationship department. This department interacts with the public, inform the customers about the changes in the company and maintain ties with customers. Kellogg PR department has been analyzed for this study (Messina, 2007). The PR department of Kellogg has been analyzed as follows according to against of studied PR principles: Deceit: It has been found that whenever the PR department of the company releases some news about the company, they deceive. This makes the situation worsen. Company must take care about it to improve the public relation (Kellogg, 2008). Contact Information: This principle depicts that every piece which comes from the PR department of the company must have contact information on it. But the Kellogg PR department doesnt take it seriously and fails to provide contact information on every paper. Target Information: PR department of the company uses the most costly way to inform the customers about the changes such as media or press release (Kapferer, 2008). Company could use the less costly way to communicate the information. Photographs: A great photograph with the caption line could help the PR department to convey the information but Kellogg rather use the most costly ways to communicate it. Media Relations: Media relations of the companys PR department is not that much good. This impacts as a high cost over the company and the message is also get divert (Tse and Viswanath, 2005). Tools: The tools for conveying the details must be appropriate but the PR department of Kellogg doesnt give more focus over it and take the help of random tool to communicate the information. Timing of the company is not good at all. PR department always convey the message at wrong time and it impacts over the sale of the company. Stay Active: PR department of the company is not at all active. They always wait for a particular moment to share the information rather sharing it on relevant time. This makes the message of no sense (Johnson, Scholes and Whittington, 2007). Fact Checking: A message must always be communicate after checking the accuracy of it. But PR department of the company always communicate it without checking any accuracy of the message and due to it, sometimes the communicated information is not at all accurate. Thus the company is suggested to make some improvement in the PR department to enhance the goodwill, market share and turnover in the market. Ethical Problems: Ethical problem refers to a situation which requires an organization or person to choose between many alternatives which must be evaluated as wrong or right. As discussed above the PR department of the company is not performing well and facing many issues in the context of relationship with customers (Broadbent, 2013). Problem solving techniques: Following technique could be used by the companies to resolve the ethical issues within the business so that the relationship with customers could be more strong: Virtue Theory: This theory is one of the most appropriate theories to resolve the ethical issues in an organization. This theory explains that a person cold resolve the ethical problems by analyzing the situation and by ask himself or herself that what would a great person do in this situation. This theory discusses the cross culture virtues, timeless virtues such as wisdom, faith, justice, charity, courage and temperance. This theory could be opted by the Kellogg to resolve the ethical issues in the PR department. Top level management of the company could ask the PR department members about the problems (Breit Demetrious, 2010). The reason behind such problems and identify the root cause of it. This would help the managers to know the main reasons behind these kind of problems and issues in PR department. This theory could be applied by the company as follows: Management could take a 1 to 1 meeting of all the members of the PR department and ask them about the reason. The reason must be analyzed very well. Company could help the employees in resolving the issues or make them understand by giving them situations or options to get over the problem (Guth Marsh, 2016). This theory could help the company to resolve all the issues of PR department and thus the link of company with its customers would be enhanced on a great level. This technique would also help the company to enhance the communication with customer, suppliers, goodwill in the market, sales revenue, share price etc. Conclusion: As could be seen from this report, there are many organizational principle, an organization could implement in its business to enhance the market share and revenue of the company. As study has been done on Kelloggs to analyze the organizational communication principle and its benefit. It has been found that communication is the most important element of every organization. Kellogg is among the top 3 companies in context of breakfast food and cereals. The amount earned by the company in this industry is the $10906 million. Company could be enhanced the revenue and market share through a good communication campaign. A communication campaign has been analyzed on Kellogg for this study. It has been found through this analysis that Kellogg is using the best of communication style to campaign the product of the company. Company has focused over the key elements of the product to promote it in the target market. Kelloggs PR department is not performing very well as the main principles of PR departments are not even followed by the company. The PR department of the company is obliged to make some changes in the technique to improve the relationship with public such as customers, suppliers etc. Some techniques have been suggested to the company to improve the PR department and resolve the ethical issues from the department. Company has been suggested some steps to implement the strategy so that the revenue of the company could exceed. It has been found through the report that communication is an essential element of every business. Without communication, it is not possible for any company to retain in the market. If a company uses the communication techniques in a best manner than the company could easily enhance the market share and enhance the employees. Thus it could be concluded that communication is an important part of every organization. References: Breit, R., Demetrious, K. (2010). Professionalisation and public relations: An ethical mismatch.Ethical space: the international journal of communication ethics,7(4), 20-29. Broadbent, D. E. (2013).Perception and communication. Elsevier. CIM (2004). Marketing Communication: 10 minute guide.Chartered Institute of Marketing.https://www.cim.co.uk/mediastore/10_minute_guides/10minguide_MarketingCommunication.pdf(Accessed 21 March 2017). Datamonitor (2008). Breakfast cereals: Global Industry Guide. London: Datamonitor. De Pelsmacker, P. Geuens, M., and Van Den Bergh, J (2007).Marketing Communications: A European Perspective. Edinburgh: Pearson Education Ltd Fill, C. (2006)SimplyMarketing Communications, Harlow, Pearson Education Limited Griffin, E. A., Crossman, J., Bordia, S., Mills, C., Maras, S., Pearse, G., ... Shanahan, D. (2010). A First Look at Communication Theory, Em Griffin.Details: Boston: McGraw-Hill Higher Education, 2009., 230-265. Guth, D. W., Marsh, C. (2016).Public relations: A values-driven approach. Pearson. Johnson, G, Scholes, K and Whittington, R (2007),Exploring Corporate Strategy,8th Edition. Harlow: FT Prentice Hall Kapferer, J.N (2008).The New Strategic Brand Management: Creating and Sustaining Brand Equity Long Term.4thEdition. London: Kogan Page Kellogg (2008). About the company.https://www.kelloggcompany.com/(Accessed 21 March 2017). Kolter, P., Wong, V., Saunders, J and Armstrong, G (2005).Principles of Marketing: European Edition. Harlow: Pearson Education Ltd Messina, A. (2007). Public relations, the public interest and persuasion: an ethical approach.Journal of Communication Management,11(1), 29-52. Mintel (2008). Breakfast Cereals - UK - February 2008. London: Mintel Group Oliver, S. (2008). Public relations strategy.Strategic Direction,24(5). Prehofer, C., Bettstetter, C. (2005). Self-organization in communication networks: principles and design paradigms.IEEE Communications magazine,43(7), 78-85. Putnam, L.L. and Nicotera, A.M. eds., 2009.Building theories of organization: The constitutive role of communication. Routledge. Tench, R., Yeomans, L. (2009).Exploring public relations. Pearson Education. Tse, D. and Viswanath, P., 2005.Fundamentals of wireless communication. Cambridge university press. Wilcox, D.L. and Reber, B.H., 2016.Public relations writing and media techniques. Pearson

Effectiveness of Evaluation Processes Essay Example For Students

Effectiveness of Evaluation Processes Essay â€Å"Program evaluation, as a concept and process of weighing, interpreting, and subsequently making judgments about data collected from multiple components of programming (Billings Halstead). While the Canterbury District Health Board as cited by Fineout-Overholt Johnston (2007), states that â€Å"evaluation is assessment of both processes and outcomes of a program or implementation. Irrespective of the fact that evaluation is the final step of Evidence Base Practice process, it should be an ongoing process, necessary all through the stages of EBP, to ensure that quality of plans and process. Evaluation of the evidence, implementation process and it’s effectiveness, before the dissemination to stakeholders, is an imperative. Hence, to ensure a comprehensive evaluation, certain factors have to be considered in the methodology and variables as it applies to the evidence sought in the project, it’s application and purpose, in order to yield the desired outcome for dissemination. These factors include; reasons for the evaluation, having a time frame, choosing the appropriate time to evaluate, who the evaluators will be and having an evaluation design or framework. It is also important to select an evaluation instrument, consider the data collection process, it’s analysis, manner in which results are reported, how they will be used and the costs of evaluation. In consideration of my choice of Evidence Base Practice project, which is using diet and exercise to control glycaemia and reduce complications in type 2 diabetes patients. The implementation logistics involved the use of strategic methods, such as health education of participants by nurses, dietitians, using power point presentations, healthcare model, leaflets, fliers, display of diet foods, measurements of weight and blood sugars, how to calculate food calories and the invitation of diet and exercise companies, to help motivate the patient’s participation in the project. â€Å"Consistent collection of data is crucial to a solidly documented program evaluation report, (Gard, Flannigan Cluskey, 2004). To achieve a reliable and valid evaluation of data collected, to generate evidence, a post structured questionnaire was developed in the following context: What is their attitude to health, wellbeing and the having to deal with type 2 diabetes, pre and post program. Effectiveness and usefulness of the methods adopted in the implementation process, Pre and post perception about diet and exercise, as a necessary intervention and it’s effectiveness in glycaemic control and prevention of diabetes complications. How motivated were they with the noted weight reduction, glycaemic control, provided incentives and cooperation received from diet and exercise companies and researchers. What role does culture, beliefs and socioeconomic factors, play in their choice of foods and it’s risk factors towards developing type 2 diabetes. Their overall impression of both positive and negative impact of the program. In addition, to evaluate the staffs participant experience, a meeting was organized in sessions to ensure everyone’s input, also using a separate questionnaire, asking the following questions: How helpful, was the methods and program aids used in the process. Pre and post participation rate, taking into consideration, gender as a factor. Adequacy of project funds, resources and it’s effect on implementation their whole impression, attitude, perception about rating of the EBP choice and project processes. In evaluating the above implementation methods employed, using above questionnaires, in a survey, patients attitude is expected to increase positively towards health and wellbeing, as reflected in their commitment to their scheduled appointments and care as opposed to their noncompliant attitude before the program. This in turn will encourage a positive staffs attitude, morale and perception of an evidence base practice process. Further evaluation of patients and staffs perception on cultural influence, adequacy of project , materials and resources, will reveal a positive change in patients cultural beliefs about food types and their effects on glycemic control, compared to previously held beliefs by the Black Americans and Hispanics participants. While the nurses, doctors and dietitians will find, that culture and social economic factors has a huge role to play in the predisposition of minorities to type 2 diabetes. .ued0286e533fce5491663aa39c5592618 , .ued0286e533fce5491663aa39c5592618 .postImageUrl , .ued0286e533fce5491663aa39c5592618 .centered-text-area { min-height: 80px; position: relative; } .ued0286e533fce5491663aa39c5592618 , .ued0286e533fce5491663aa39c5592618:hover , .ued0286e533fce5491663aa39c5592618:visited , .ued0286e533fce5491663aa39c5592618:active { border:0!important; } .ued0286e533fce5491663aa39c5592618 .clearfix:after { content: ""; display: table; clear: both; } .ued0286e533fce5491663aa39c5592618 { display: block; transition: background-color 250ms; webkit-transition: background-color 250ms; width: 100%; opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #95A5A6; } .ued0286e533fce5491663aa39c5592618:active , .ued0286e533fce5491663aa39c5592618:hover { opacity: 1; transition: opacity 250ms; webkit-transition: opacity 250ms; background-color: #2C3E50; } .ued0286e533fce5491663aa39c5592618 .centered-text-area { width: 100%; position: relative ; } .ued0286e533fce5491663aa39c5592618 .ctaText { border-bottom: 0 solid #fff; color: #2980B9; font-size: 16px; font-weight: bold; margin: 0; padding: 0; text-decoration: underline; } .ued0286e533fce5491663aa39c5592618 .postTitle { color: #FFFFFF; font-size: 16px; font-weight: 600; margin: 0; padding: 0; width: 100%; } .ued0286e533fce5491663aa39c5592618 .ctaButton { background-color: #7F8C8D!important; color: #2980B9; border: none; border-radius: 3px; box-shadow: none; font-size: 14px; font-weight: bold; line-height: 26px; moz-border-radius: 3px; text-align: center; text-decoration: none; text-shadow: none; width: 80px; min-height: 80px; background: url(https://artscolumbia.org/wp-content/plugins/intelly-related-posts/assets/images/simple-arrow.png)no-repeat; position: absolute; right: 0; top: 0; } .ued0286e533fce5491663aa39c5592618:hover .ctaButton { background-color: #34495E!important; } .ued0286e533fce5491663aa39c5592618 .centered-text { display: table; height: 80px; padding-left : 18px; top: 0; } .ued0286e533fce5491663aa39c5592618 .ued0286e533fce5491663aa39c5592618-content { display: table-cell; margin: 0; padding: 0; padding-right: 108px; position: relative; vertical-align: middle; width: 100%; } .ued0286e533fce5491663aa39c5592618:after { content: ""; display: block; clear: both; } READ: Film Summary - Interview with a Vampire EssayIn conclusion, the overall impression and rating by patients and staffs participant of the process according to evaluation survey, showed that the program will be a success because in addition to already existing evidence that diet and exercise can effectively reduce glycaemia and diabetic complications, as obtained from systemic reviews, interventions used were all appropriate for the process. Demonstrating strengths that motivated staffs and patients participation to yield the needed evidence and limitations, that will prompt further studies, thereby continuing evidence base practice process. Supporting this is Menix ( 2007) that â€Å"evaluating various concepts, models, processes, and research findings provide evidence to design program outcome and best practices† (p. 207). Bibliography: References Fineout-Overholt, E., Johnston, L. (2007). Evaluation: an essential step to the EBP process. Worldviews On Evidence-Based Nursing, 4(1), 54-59. Gard C, Flannigan P, Cluskey M. Program evaluation: an ongoing systematic process. Nursing Education Perspectives . July 2004;25(4):176-179. Available from: CINAHL Plus with Full Text, Ipswich, MA Menix K. Evaluation of learning and program effectiveness. Journal Of Continuing Education In Nursing . September 2007;38(5):201. Available from: CINAHL Plus with Full Text, Ipswich, MA.